Month: August 2017

Barry for Virgin Media

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PetLondon Models were approached by Virgin Media, looking for a special dog to be filmed for their social media to promote their new on the go service.The lucky pooch chosen was Barry the pug, a happy pup who loves to meet new people and has a wide range of talents, including playing football.

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Barry: Blue Steel 

The shoot took place at Jet Studios in South West London, and Barry and his owners arrived with time for a quick pit stop to get an energy boost before the shoot began.

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Barry chilling out before the excitement

Since the shoot was promoting Virgin Media’s on-the-go service, Barry posed with a range of props, including a laptop, tablet and smartphone.

Barry got to walk his own pug sized red carpet, and looked the part in his wonderful tuxedo. He showed the crew his skill set, walking down the red carpet and stopping on command.

Barry also showed off his remarkable footballing talents, dressed in his red tracksuit. He also lounged in a bean bag as part of the shoot, which was a well needed rest from all the walking and running!

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After working so hard, by the end of the day Barry was one very tired pug! By the last scene he was exhausted, and had a well deserved shut eye. The crew were so impressed with Barry they gave him a huge round of applause at the end of the shoot.

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Barry did an amazing job, and the client was incredibly impressed, contacting us to say: “I also wanted you to pass on my thanks to Barry’s humans for all their hard work and his. He really pulled it out the bag on Tuesday and was very well behaved and performed fantastically for the camera.”

Here is a clip of the final video.

 

Keep an eye out for Barry on Virgin Media’s social networks!

Mercure Hotels

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PetLondon was tasked to find some four legged friends for the launch of a new room service for dogs. The luxury hotel chain, Mercure, got in contact to find some models for the promotional photoshoot and the filming for the new Pawsome delights on offer at their Warwickshire Walton Hall Hotel & Spa.

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Research by the hotel brand found 33% of dog owners miss out on going away because of their pets and 41% feel guilty when they do travel. The hotel collection has introduced the Happy Tails package, masterminded by Head Pet Nutritionist at AniForte, Katrin Scholz, at selected hotels within their group.

The hotel chain wanted a variety of sizes, to highlight that dogs of all sizes, ages and shapes were welcome. After much consideration, they chose four dogs. These were: Nala, the Pug, Brinkley, the American Cocker Spaniel, Pip, the West Highland Terrier & Scotty, the Golden Retriever.

The filming took place across the whole hotel complex, including a group shot on the beautiful grounds. From panning group shots in the lobby to action sequences outside, all the dogs performed superbly to all the tasks at hand. I think Nala, especially enjoyed one of her filming scenes.. She told us it was the easiest day on set ever! (See photo below).

Nala, enjoying the finer things in life

Similarly, Brinkley, modelled beautifully in one of Mercure’s dog friendly room. He was definitely the perfect actor;  ‘pretending’ to soundly snooze for the photograph. Every little touch has been thought of to make the stay as pleasurable for the canine companions, such as the matching dog bowl and ball that matched the carpet and bed frame.

Hotel bedroom (Mecure Hotels/PA)

At lunchtime, all the dogs headed to the dining room to shoot the Happy Tails package.  The nutritious menu had been designed just for dogs and includes salmon sashimi, beef tartar and ‘clean eating’ chicken with carrots and apples if your dog prefers to eat lighter on their holiday.

 

Salmon and banana for dogs (Mecure Hotels/PA)

On the menu for dogs at Walton Hall Hotel & Spa

 

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Two customers waiting to tuck in

 

Guests just need to ring in advance to check whether their chosen venue provides the service they require. More information can be found on http://www.mercurechester.co.uk/mercure-happy-tails.html.

Be sure to check out the promotional video. Well done everyone! 

 

 

PetLondon Models – Profile Guide

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Welcome to PetLondon Models’ Guide to creating the ultimate pet modelling profile.

This guide is for our new and existing members alike. If any cats or canines or other animals seek clarification, get your pet parent to email: media@petlondon.plus.com or call 02075807580 to discuss further.

Pictures

Pictures are the main criteria that the client will review in order to choose your animal for a particular assignment. To increase the chances of your animal(s) being selected, please follow the following guidelines.

Image 1 – Headshot A close up of your head showing their face and eyes, looking at the camera
Image 2 – Full Body Shot A picture which shows your animals full body and head in one frame, ideally scaled next to a household object
Image 3 – Outdoor Shot An image that shows your pet in a natural outdoor environment. Grass always makes an ideal setting.
Image 4 – Personality Shot This one is up to you – whether it’s a costume, special pose or favourite toy!
Image 5 to 9 – Others Further chance to showcase your pet. If you own any other animals, including group shots is great! It’s great to use your full allowance of images.

 

Examples Profiles

 We have selected some example profiles of animals have utilised their images and video space optimally.

NB

The images do not need to be professional shots (although if they are this is a bonus). Please try to use clean and clear backdrops, whether a plain wall or grass.

 

Example: Good vs. Bad 

If file size is too large try cropping first. If this doesn’t solve the issue then compressing

Videos

Our data shows a 33% higher chance of being booked with a video clip on your animals’ profile. A clip of your pet performing tricks, obedience or showing off their personality is going to really bring their profile to life.

The easiest to add a video to your pet’s profile is a via Youtube. Make sure to capture the footage in landscape orientation.

First you will need to sign in or up for a google account which will allow you to upload to Youtube.

Then one uploaded you can then copy a link to embed a video into your pet’s profile.

How to upload a video to Youtube

  1. Go to www.youtube.com
  2. On the top right hand side either sign in or sign up for a Google Account.

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  1. One signed in, head to the Youtube homepage. Click the upload button (an upward arrow with a line under it) on the top right hand side.

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  1. Click the “select to upload files” button ensuring to change the video to unlisted in the dropdown selection. This will mean the video will only be seen by your profile once uploaded.

Select Files

 

  1. Select a video file you wish to use from your computer.
  2. The video will now be uploading. Depending on internet speed and length / size of video this could take some time.
  3. One uploaded click done.
  4. Your screen will look something like the picture below. Click the Embed tab.

Embed

 

  1. Highlight within the “…” (Inverted commas) as seen in the picture. You want to highlight the link that starts. In this case the code for the example video to highlight is “//www.youtube.com/embed/9_Zk8jOkTtY” – Ignore the rest of the text. See image below.

Highlight Embed

  1. Copy the highlighted text (insert example) and paste into the Youtube video part on the profile. This can be done during account set up or afterwards by logging into your pet’s profile on our site.

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11. Complete sign up or any other changes you wish to complete.

If you have any problems please don’t hesitate to email or call our office on 02075807580 or email media@petlondon.plus.com.